Dr. Hyden has experience in a wide variety of services, which can stand alone or work in tandem over the course of a project. Working closely with each client to determine the right approach for their objectives, Christel can design, implement and evaluate a project from start to finish, or step in for select tasks such as grant writing, intervention development, content creation, or dissemination.
Select projects are profiled below.
Healthcare Entrepreneurship Community Challenge
Funded by the U.S. Economic Development Administration’s selective i6 Challenge grant program, the Healthcare Entrepreneurship Community Challenge inspires entrepreneurs to develop market-based solutions to health problems in underserved communities in downstate New York. Christel serves as Program Consultant, organizing and promoting all aspects of the competition.
Heads or Tails
Heads or Tails is an innovative online graphic novel that details the life choices and consequences of young men of color who have sex with men. Initially launched as an interactive graphic novel, the project has now been rebooted in serial format on Instagram. Christel has been project manager for over 6 years, overseeing all content development and promotional activities.
Amigos y Amantes
Funded by the National Libraries of Medicine, this Spanish language project provides HIV prevention and links to care information through animated vignettes. Christel coordinates all script and media development, as well as marketing and promotional efforts.
The HIV Warriors are people living with or affected by HIV, who have taken on the colors and attributes of the pride flag to tell their stories. Christel managed all photo shoot logistics, designed the costumes and website in collaboration with the Warriors, and led a promotional campaign that led to over 6,000 site visitors from 60 countries around the world in the first week the site launched.
Project STAY (Services to Assist Youth) provides HIV/STI and other health services to at-risk and HIV-positive youth in NYC and is administered jointly by the New York Presbyterian Hospital and by the Harlem Health Promotion Center (HHPC) within the Columbia University Mailman School of Public Health. Christel creates online and print promotional and health education materials and develops technology oriented treatment support tools.
The #MoveUp study will test an adaptation of existing HIV, substance use, and critical consciousness interventions tailored for brief delivery in a group setting for recently incarcerated young adults. Christel is creating online, interactive versions of print materials as well as developing a text messaging component and providing website and logo design.
This K-award is testing the efficacy of a smartphone app allowing patients to help monitor and prevent migraine attacks. Christel created complementary educational materials, including patient case study videos and customized patient modules tailored to the consumers’ symptoms and medications.
This collaboration brings together multiple HIV prevention projects in support of collaborative online and social media promotion of PrEP/PEP education and services. Christel coordinates all content, manages and reports online metrics, oversees advertising and outreach across multiple platforms, and has done all website and logo development.
SMART Goal Central
SMART Goal Central is a component of an NIH funded study to promote nutrition and physical activity among adolescents. Christel developed an online module to capture students’ SMART goals and a text messaging protocol to support various categories of goals.
Feeding Young Children Study
FYCS was a 5-year USDA funded study to develop and test a nutrition intervention for low-income families with toddlers. Christel conducted formative research, developed study instruments, created print and online educational materials, created a database for oversight of multimodal longitudinal data collection from 300 families, and collaborated on data analysis and dissemination.